The news, art, and action continues on Capcom Connect.
— Street Fighter (@StreetFighter) December 2, 2018
From the original Capcom-Unity announcement:
You will have the chance to win various codes for Street Fighter V: Arcade Edition just by watching and interacting with our social channels. In the afternoon before each show, we’ll tweet out a specific hashtag on the Street Fighter or Capcom Fighters Twitter account. All you need to do is use that hashtag in a tweet of your own before the drawing begins at around 8:15 PM PT. During the show, we’ll randomly choose winners and announce them on-stream. After the show, expect a Direct Message from the Street Fighter or Capcom Fighters accounts with your code. The codes are currently only for North America.
If you’re an artist or cosplayer, tweet @StreetFighter with pictures of your creation and we just might feature it on the stream with all credit going towards you!